Archive for July, 2009



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This makes it much easier to promote your product, whether you’re buying Pay Per Click traffic, or are using article marketing.

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Keyword research for beginners

When you start out and want to make money online, there’s a lot to learn. For example, do you find the whole “keyword” thing mysterious? Let’s try and make it easy.

Here’s a two part process for finding keywords to use in your marketing; on your site and in your article marketing.

#1 Use Google’s Keyword Tool

Visit the site now.

Where it says “Enter one keyword or phrase per line”, enter all the phrases you can think of surrounding a keyword.

stop dog barking
stop barking
stop barking dog
stopping a barking dog
how to stop dog barking
dog won’t stop barking
barking dog
dog obedience barking
barking dog obedience
training my dog not to bark
how to train my dog not to bark
train a dog not to bark

It will give you the results of those phrases plus any other related phrases it thinks you might be interested in.

Now look at the Global Monthly Search Volume column results for your keyword phrases. You’re not aiming for keywords that have the most number of searches, you’re going for the lower searches because you have a better chance of landing on the first page of Google with those phrases. Look for global monthly search volumes in the 1500-2500 range. These phrases are called longtail keywords.

Click the “add” button for each phrase that fills the bill. You can continue searching if you come up with some more phrases and add them to your list. Next take your new list and save it to your computer as a txt file.

#2 Assess your competition for the keyword phrases

Let me stress there is more to assessing your competition, such as looking at each of the websites on page 1 of Google using your targeted phrase and determining their page rank, number of backlinks, exact text anchors used, etc. But what we will focus on in this article is the number of searches for your longtail keyword phrase. After finding good matches for #1 and #2, you can always explore further.

Now go to Google and type your phrase in quotes into the search engine. Look at the number of search results in the upper right hand of the page. You can certainly use whatever parameters you want, but I generally look for a competition lower than 10,000.

Check each of your keyword phrases that looked good in step #1 and cross them off the list if they don’t look good here in #2. Of course, the more searches there are and the fewer competing sites the better. Sometimes you’ll find a real winner – a huge number of searches and very low competition!

There are different ways to target keywords and many marketers swear by their own approach. This article is meant to give you a start to keyword research in a simple format, but it’s not the only way to do it.

If it all sounds too complex, here’s a great keyword research tool.

Do you want to make money from home? If you write reasonably well, you can offer writing services. Currently, because of the fast growth of the Web, writers are in high demand.

But what will you write? Web articles are simple to write, and most beginners start by writing these short pieces for websites.

1. Web Articles Are in High Demand

It’s a good idea to start with Web articles not only because it’s easy to sell them but also because writing these articles give you experience. By the time you’ve written 50 or 100 articles, your writing will be much improved. You will also have built your writing muscles, which means that you can write more and can write faster, thereby increasing your income.

There’s another benefit of writing Web articles: you get testimonials quickly. Since anybody at all can call themselves a writer, getting testimonials from your first clients is essential, because they will help you to gain additional clients.

2. Focus on Your Clients: Sell Them What They Need

As you begin to work as a writer, you will discover that all clients are different. You can work with several hundred clients, and you’ll never get the same type of work twice.

This sounds amazing, but it’s true, even if you’re writing articles. All the topics you’re asked to write on will be different, and the clients will have different requirements. Some clients will be easy to work with, others will be a challenge.

If you realize this, then you’ll understand that you need to focus completely on what your clients want, and give it to them. By the way, this doesn’t mean that if your clients want something that is patently illegal, such as plagiarizing somebody else’s work, you give them that — you won’t. You need to be completely ethical, because you’re building a long-term career.

3. Use the Social Networking Sites to Make Contacts

As a beginning writer, you won’t have any contacts. Luckily making contacts is very easy because of the growth of the social networking sites. Many writers use sites like Twitter to advertise their availability, and to get clients.

These sites are very useful because they enable you to stay in touch with people with whom you’ve worked, and it’s essential that you do this. It’s always easier to get work from people who know you then from complete strangers.

Enjoy building your writing services business; it’s a great way to work from home.

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