Private Label Rights content (PLR) doesn’t always have a good reputation and that’s because some of it is horribly written.
You’ve seen those packages of 10,000 free PLR articles that have spread around the ‘net? Those poorly written articles with out-of-date information have been around for ions are not what we’re going to explore here. Quality PLR can not only be a good value, but priceless for your internet business.
Here are some reasons why you should consider using PLR:
Using PLR can save you time. You don’t have to go to the time and trouble of writing an article from scratch. It’s been done for you. Think about how long it takes you to write an article. Now look at how long it takes you to post a PLR article on your niche blog. Take the time you’ve saved, multiply it by the number of times you use PLR articles, and use this saved time to do something else that makes you money. When you buy PLR, it’s like a step between writing your own and outsourcing them.
You have fresh content. We know the search engines like you to post fresh content and post it often. By using PLR you’re more likely to post more often and thus make Google happy. They might thank you by ranking you higher in their search engine.
You are an instant author. Maybe you don’t consider yourself much of a writer. However, you can claim most PLR articles as your own. You can add your personal touches and happily add your name to the byline. Rewriting PLR articles can help you gain confidence in your writing skills.
You are an expert. If you post articles from PLR, then you’re more likely to post more often. People will start noticing that you know what you’re talking about. This is a quick way to brand yourself as the expert in your niche. People are more likely to buy from people they’re heard plenty from. You are building trust here.
The research is done. The person who wrote the PLR did all the hard, time-consuming work – the research. You get to capitalize on their work and become the star. Add to the PLR your own experiences or examples to deliver even more value. Or use the PLR research as a jumping off point to writing your own article/blog post/report.
Versatility. Don’t stop at just posting the PLR to your website or blog. Put your thinking cap on and come up with more ways you can use it – bundle it together and make a report, ecourse, or ebook to sell, plug it into your autoresponder series, turn it into a report to give as an opt-in to grow your list, record yourself reading the article, etc. And for the record, you can certainly use one article in more than one way. Milk that PLR all you can. It gets easier the more you do it.
As you can see, there are many benefits to using PLR articles. If you’ve never tried this in your internet marketing, buy some from a trusted source and give it a try.
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